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Sue Pitts
Aug 11, 20152 min read
EMV Cards and Chip Technology
Is your small business prepared for the upcoming switch to EMV debit and credit cards? The deadline is October 1, 2015, and all...
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Sue Pitts
Jul 28, 20152 min read
Free Counseling Coming to You!
The SBDC at Iowa Western Community College will be going on the road to serve businesses and startups in the 7 counties it serves a...
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Sue Pitts
Jul 21, 20152 min read
Customer Service on Social Media
Social media is wonderful for connecting with customers directly and in real time. It’s challenging for the same reasons, however. You...
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Sue Pitts
Jul 2, 20155 min read
Build a Website For Your Business – Where to Start
So you have decided your business or organization is in need of a website. Now what? In the past, the choice was clear. Hire a local...
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Sue Pitts
Jun 8, 20152 min read
E-mail Marketing | 4 Ways to Attract & Retain Subscribers
In today’s plugged-in society, e-mail marketing is an important component of your overall marketing strategy. Done right, you attract and...
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Sue Pitts
May 6, 20151 min read
Venture School Winners | Spring 2015
Nine entrepreneurial teams graduated from Iowa Western’s first Venture School yesterday. Throughout the six week program, our teams...
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Sue Pitts
Apr 24, 20151 min read
Calling all Southwest Iowa Ag Businesses
Aronia Berrys. Lavender. Goat Cheese. Alpaca Farms. Southwest Iowa produces all of this and more. Here is your chance to compete for...
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Sue Pitts
Apr 21, 20152 min read
Employees vs. Contractors | Hiring For Your Small Business
Employees and independent contractors are not the same. As a small business owner, it is important to understand the differences between...
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Sue Pitts
Apr 6, 20153 min read
Trade Secrets | Protecting Your Competitive Advantage
A trade secret is any confidential piece of information that provides your small business a competitive advantage over rivals. As such,...
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Sue Pitts
Mar 9, 20153 min read
Trademark vs. Copyright vs. Patent | Protecting Your Small Business Name & Logo
Multiple times per week, clients ask me how to go about protecting their business names, company logos, and catchy slogans. They...
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Sue Pitts
Feb 17, 20153 min read
Logos | How To Create a Logo for Your Small Business
As a small business, your logo is your main identifying mark. It portrays what you stand for as a company; is one of the first things...
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Sue Pitts
Feb 4, 20152 min read
Pricing Strategy | Higher Quality vs. Lower Price
Determining how to price your products and services is a tough decision all entrepreneurs face. Small business owners — especially those...
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Sue Pitts
Jan 29, 20154 min read
Tax Time Preparation | Completing Your Schedule C
As a sole proprietor or single-member limited liability company (LLC), the mere thought of tax season may cause anxiety. Before you get...
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Sue Pitts
Jan 22, 20153 min read
Value Proposition | Creating “Gains” From Customer “Pains”
This week, the Iowa Western Small Business Development Center staff spent time in Iowa City watching its Venture School kick-off. Iowa...
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Sue Pitts
Jan 13, 20152 min read
Tax Time Preparation | Issuing & Filing W-2s
In our last post, we discussed how to easily and correctly issue and file 1099s for non-employees. Today, we’ll discuss another...
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Sue Pitts
Jan 12, 20153 min read
Tax Time Preparation | Issuing & Filing 1099s
As a small business, you likely hired the help of independent contractors, lawyers, and other outside services throughout 2014. Despite...
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Sue Pitts
Dec 15, 20143 min read
Holiday Sales Tips | Competing Against Big Box Retailers
The holiday season is officially upon us, which means shoppers scrambling to buy gifts for their loved ones — and sales opportunities...
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Sue Pitts
Dec 12, 20144 min read
Crowdfunding 101 | The Basics
Traditionally, entrepreneurs in need of financing for their start-ups and small businesses had two options — apply for a bank loan or...
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Sue Pitts
Dec 11, 20144 min read
Small Business Contests | Winter 2015
Clients frequently visit our SBDC in search of grants to help fund their small businesses. The reality of grants, however, is they’re...
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Sue Pitts
Dec 9, 20144 min read
5 Steps to Marketing Strategy for 2015
As a small business owner you may feel that the marketing tactics that you are doing do not work or do not give you immediate results for...
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