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Sue Pitts
Mar 23, 20091 min read
Now more than ever, be wary
Remember how your mom used to tell you that if something seemed to good to be true, it probably was? In today’s information-overloaded...
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Sue Pitts
Mar 12, 20091 min read
Those darn business cards
Three times in the past week, I’ve been at meetings where I wanted to hand out my business cards. Three times in the past week, I’ve...
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Sue Pitts
Mar 1, 20092 min read
Which phase is your business in?
According to entrepreneur and author Jay Goltz, businesses go through three stages: start up, throw up and grow up. In the March edition...
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Sue Pitts
Feb 10, 20092 min read
When prices go up, tell the truth
For the last nine years, my business purchased a spot on a search engine-type Website to help potential customers find us. In the first...
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Sue Pitts
Jan 20, 20092 min read
President Obama’s Internet Campaign
It may be a stretch to say that President Elect Barack Obama’s Web 2.0 tactics during his campaign was the single factor in his win, but...
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Sue Pitts
Dec 19, 20082 min read
The Fountains Ballroom, Glenwood Iowa
Tragedy struck very close to home for me and many residents of the Glenwood and Council Bluffs area. The Fountains Ballroom, a fabulous...
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Sue Pitts
Dec 16, 20081 min read
New Marketing
Digital marketing gives small businesses an opportunity to engage customers in a one on one conversational and interactive experience. ...
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Sue Pitts
Dec 15, 20082 min read
But is it marketing?
Okay, choir, heads up. The sermon is about to begin. A marketing plan is more than an advertising campaign. All together now, a marketing...
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Sue Pitts
Dec 2, 20082 min read
Lost and Found
So here is the problem. I lose things. And so does my family. Things like phones, coats, DVDs, etc. We typically travel over 1000...
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Sue Pitts
Dec 1, 20082 min read
Who Needs A Business Plan?!
In my opinion, ALL individuals starting a new business should have some “form” of a plan. The form could be a 150 page formal plan with...
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Sue Pitts
Nov 19, 20082 min read
Own your own stuff
Times must be tough. I’ve heard from several business owners in the past few weeks that they are suddenly receiving past due notices from...
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Sue Pitts
Nov 10, 20082 min read
Practice What You Promise
I love everything that is marketing and am eager to get ideas and usually will spend time learning everything I can from anyones’...
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Sue Pitts
Nov 3, 20081 min read
How about one hour a month?
You hear people all the time talking about “giving back” to their communities, their customers, their professions. Giving back makes you...
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Sue Pitts
Oct 31, 20082 min read
Yes! You Need a Website.
Believe it or not there are many, many businesses in Southwest Iowa without websites. They are probably not reading this because, well,...
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Sue Pitts
Oct 28, 20083 min read
Getting Funded in an Economic Downturn
We know what the economic downturn has done to our 401K’s. But how is it affecting the decisions of our commercial lenders/banks in...
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Sue Pitts
Oct 23, 20081 min read
How to Survive the Holiday Season
My immediate advice is to FOCUS ON CURRENT CUSTOMERS! They know you, are comfortable with you and will feel comfortable referring you to...
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Sue Pitts
Oct 12, 20081 min read
I wish I’d done that
I co-own a small business and have for 9 years. Over the course of those years, my business partner and I have agreed on most issues,...
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Sue Pitts
Oct 3, 20081 min read
Don’t vote
If you don’t care about the economy, if you don’t care about making sure everyone has health care, if you don’t care about the war or...
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Sue Pitts
Oct 2, 20082 min read
Are small businesses doomed?
Here’s a given: Congress will figure out some sort of a bailout plan for our financial institutions and Wall Street. But here’s another...
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