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Sue Pitts
Oct 19, 20092 min read
Can Social Media Marketing Work For Your Small Iowa Business?
How do you buy products and services today? What is the first couple of things that you do to begin the process? I am guessing that some...
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Sue Pitts
Sep 24, 20091 min read
Stat of the week: Who’s got the cash?
On NPR’s “Marketplace” this morning, the host asked a simple question: Who has more disposable income — Gen Y’ers or Baby Boomers? The...
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Sue Pitts
Sep 15, 20091 min read
Social Media Toolkit: The Nuts
Social Media Toolkit: The Nuts & Bolts of Your Social Media Strategy Posted using ShareThis #SmallBusiness #Socialmarketing #Entrepreneur...
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Sue Pitts
Sep 14, 20091 min read
To Blog or Not to Blog
The main reason is to provide interesting, useful and frequent content to your customers, potential customers, industry experts, media,...
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Sue Pitts
Sep 3, 20092 min read
5 businesses for today’s economy
I do a lot of reading, thinking and brainstorming on ideas for small business in small communities like Council Bluffs and across...
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Sue Pitts
Aug 24, 20092 min read
Is barter good for your business?
Want to trade accounting services for goat cheese? How about bike repairs for graphic design? Advertising for overnight accommodations?...
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Sue Pitts
Aug 12, 20092 min read
My Gripe With Word Of Mouth Advertising
When I ask new or established businesses how they plan to market their products or services they answer “…mostly through word of mouth”....
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Sue Pitts
Aug 4, 20092 min read
How Much Does it Cost?
Tip #3 – Do Not Save Important Information for the Closing. I work with many small businesses in many different industries. I have found...
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Sue Pitts
Aug 3, 20091 min read
Searching Locally
In the next few days/weeks I will focus on some tips and observations that I have picked up in the last very busy months. In the mean...
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Sue Pitts
Jul 31, 20092 min read
Do You Know If Your Business Is Making Money!?
Tips For Small Businesses Today Last year at this time the majority of our clients here at the Iowa Western Small Business Development...
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Sue Pitts
Jun 30, 20091 min read
SBA’s ARC loan offers short-term financial relief
From the Small Business Association’s Website: If your small business is stressed meeting expenses during these economic times, the U.S....
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Sue Pitts
Jun 5, 20092 min read
Word Up: The skinny on word-of-mouth marketing
Everywhere you turn for marketing advice, you’ll hear how important word-of-mouth marketing is. Start-up business owners even list this...
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Sue Pitts
May 18, 20091 min read
Familiarity may just breed contempt
We all know the old saying about familiarity, but I have been thinking about it differently based on a conversation I had last week. I...
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Sue Pitts
May 12, 20091 min read
The doors are closed, but did the business fail?
Last Friday’s Big O conference created lots of buzz about failure for entrepreneurs. What was most compelling to me was to hear the...
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Sue Pitts
May 6, 20092 min read
Surprise and delight your customers with uncommon courtesy
We hear every day how busy everyone is. We’re busy, our friends our busy, our family members are busy, and on it goes. Guess what? No...
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Sue Pitts
Apr 29, 20091 min read
What I learned from my audit
This week, my small business records were audited for three years for state sales and use taxes. I learned some important lessons from...
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Sue Pitts
Mar 27, 20092 min read
Need Money For Your Small Business?
Yes. Times are tough and businesses bottom lines are suffering. I am seeing even the strongest businesses taking a double take at...
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Sue Pitts
Mar 25, 20093 min read
Rising To The Top
As a Small Business Development Center Director for Southwest Iowa, I tell ALL of the businesses and start-ups that I work with that they...
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Sue Pitts
Mar 23, 20091 min read
Now more than ever, be wary
Remember how your mom used to tell you that if something seemed to good to be true, it probably was? In today’s information-overloaded...
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Sue Pitts
Mar 12, 20091 min read
Those darn business cards
Three times in the past week, I’ve been at meetings where I wanted to hand out my business cards. Three times in the past week, I’ve...
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