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Sue Pitts
Dec 6, 20152 min read
5 Documents to Prepare for a Small Business Loan
Entrepreneurs must prepare five main documents before applying for a small business loan. These vary depending on the lender, the...
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Sue Pitts
May 6, 20151 min read
Venture School Winners | Spring 2015
Nine entrepreneurial teams graduated from Iowa Western’s first Venture School yesterday. Throughout the six week program, our teams...
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Sue Pitts
Apr 6, 20153 min read
Trade Secrets | Protecting Your Competitive Advantage
A trade secret is any confidential piece of information that provides your small business a competitive advantage over rivals. As such,...
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Sue Pitts
Mar 9, 20153 min read
Trademark vs. Copyright vs. Patent | Protecting Your Small Business Name & Logo
Multiple times per week, clients ask me how to go about protecting their business names, company logos, and catchy slogans. They...
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Sue Pitts
Feb 17, 20153 min read
Logos | How To Create a Logo for Your Small Business
As a small business, your logo is your main identifying mark. It portrays what you stand for as a company; is one of the first things...
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Sue Pitts
Feb 4, 20152 min read
Pricing Strategy | Higher Quality vs. Lower Price
Determining how to price your products and services is a tough decision all entrepreneurs face. Small business owners — especially those...
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Sue Pitts
Jan 22, 20153 min read
Value Proposition | Creating “Gains” From Customer “Pains”
This week, the Iowa Western Small Business Development Center staff spent time in Iowa City watching its Venture School kick-off. Iowa...
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